Episodes
Monday Dec 30, 2019
How to Name Your CBD or Hemp Company
Monday Dec 30, 2019
Monday Dec 30, 2019
The cannabis industry is exploding right now and that is partly thanks to the popularity of CBD. It can be found in everything including lotions, toothpaste, toilet paper. With this growth, everyone wants a piece. Find out how to stand out in this crowded space.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com.
Sunday Dec 29, 2019
On Naming Your Wine and Cannabis Company with Samantha Ford Collins
Sunday Dec 29, 2019
Sunday Dec 29, 2019
Sam Ford Collins has a lengthy career working in the alcohol industry, including on for Treasury Wine Estates on the extremely popular wine brand, 19 Crimes. She implemented amazing innovations such as the Augmented Reality application.
She is now taking her expertise into the cannabis industry as Chief Marketing Officer at Bhang Corporation.
NameChangers is made in association with NameStormers, a naming agnecy in Austin, TX. Find out more about them at NameStormers.com.
Friday Dec 13, 2019
Naming Your CBD or Hemp Company with Michael Patterson
Friday Dec 13, 2019
Friday Dec 13, 2019
Here's the full interview with Cannabis industry expert Michael Patterson.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com.
Friday Dec 06, 2019
Friday Dec 06, 2019
Back in the 1980's, the battle of the arcade, pizza place, and animatronic concert hall was heating up. One winner rose out of the ashes, but the story of how is entirely different from what you expect.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com. Find transcripts and notes at NameStormers.com/resources.
Tuesday Dec 03, 2019
Name.ly: How a Civil War in the Middle East Almost Ended a Naming Trend
Tuesday Dec 03, 2019
Tuesday Dec 03, 2019
Since 2010, there have been over 500 companies using "-ly" or ".ly" in the names. This is arguably the biggest naming trend of all time. Find out how the bubble popped and how it may have been due to a civil war in the Middle East.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more at NameStormers.com.
Thursday Nov 21, 2019
Interview with Patrick Gaskin of Cardly
Thursday Nov 21, 2019
Thursday Nov 21, 2019
Patrick takes us into the greeting card industry and discusses his disrupting company. We will have an episode about the naming trend of ending a name in "-ly" next time!
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com.
Friday Nov 15, 2019
The "Bodega" Fiasco: "America's Most Hated Startup"
Friday Nov 15, 2019
Friday Nov 15, 2019
In 2017, two ex-Googlers launched their startup to place 5-foot boxes filled with convenience store staples in gathering places all over big cities. They named their company "Bodega", and on their launch day, immediately were hit with enough backlash that they apologized within hours and disappeared from the public eye.
About 10 months later, they returned with a new moniker, "Stockwell". Can laying low then returning after a while with a new name repair your past woes?
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com.
Thursday Oct 24, 2019
How to Change a Company's Name Smoothly
Thursday Oct 24, 2019
Thursday Oct 24, 2019
Maybe your business's name is just not doing it for you anymore. Your message is evolving, but the name is being left behind. However, you are afraid to change it because you do not want to confuse your customers. What should you do? We have three examples of varying size of brands that have changed their name.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com
Thursday Oct 17, 2019
What Happens When Your Name is Too Controversial or Edgy? Pt. II: The Slants
Thursday Oct 17, 2019
Thursday Oct 17, 2019
A rock band wants to reclaim a word used against their community, but the USPTO does not exactly see eye to eye with them. The story goes all the way to the Supreme Court, and the effects are both good and bad.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com.
Sunday Oct 13, 2019
Sunday Oct 13, 2019
Since their name was changed in the 1930s, The Washington Redskins have faced backlash from Native American groups. After over 60 years of fighting, they finally took them to court. Find out what happened.
NameChangers is made in association with NameStormers, a naming agency in Austin, TX. Find out more about them at NameStormers.com.